With an established history in the Architecture and Interior design field, SamuelCreations SA is a Swiss consultancy firm with operating offices in Geneva, Dubai, Abu Dhabi and Beirut. Having recently gone through a period of significant expansion,having opened a new office in Beirut.
They have a strong track record in Dubai, but they weren’t perceived as being particularly dynamic or international.
They wanted a new identity that would help them shift perceptions so that they would be seen as a more contemporary, global business.
The solution was to position and rebrand SamuelCreations, as a confident, forward thinking organisation with a logo evocative of architectural hand-drawn lettering.
We created the identity and corporate collateral with brand guidelines.
- Brand Guidelines