Abdulla Salem is a multi-faceted brand targeted at both corporate finance and men’s fashion. Within the Brand Abdulla-Salem, on the “corporate side” the aim was to arrive at a forward thinking modern identity, which delivered individuality and a professional approach,maintaining an air of approachability. While Brand Abdulla Salem - “fashion” presents a lifestyle experience for the fun, sporty and spontaneous gentlemen who appreciates quality.The identity for Brand - Abdulla Salem is one that is classic, versatile yet playful. The logo mark relates to the brand name and the monogram of a classic “A” and a casual slab/san serif “S” coming together seamlessly creating one form, Brand - Abdulla Salem.

Abdulla Salem’s Identity is one which is bold and dynamic, printed using the subtle process of gold foil blocking, through out the stationery, positioning Abdulla Salem as a sportsman, business mentor and entrepreneur of the highest level.

Client: Abdulla Salem
Services: Branding and Design
abdulla_salem business card
abdulla_salem stationery